Over 1,240,000 registered design applications were filed worldwide in 2016 (WIPO) – are you using your IP to get on the front foot?
Understanding your technology is important but understanding why it’s critical to the success of your business is everything.
Almost 30,000 standard patent applications (IP Australia) were filed in Australia in 2018. Are you using patents to secure your long term competitive advantage?
In 2018 the Google brand was valued at over $132 billion – are your key brands protected?